Reports

Effortless Event Management for Any Event Type

Reports

The “Reports” page in GateMe gives event organizers a detailed overview of their event’s performance. You’ll find it under the “Reports” section of your event dashboard.

🧾 What does the Reports page show?

The Reports page includes:

• Ticket sales breakdown – revenue, ticket types sold, pricing, and volume

• Visit stats – total visits, listed guests, and visit-to-list ratio

• Sales analytics – segmented by source (utm_source), medium (utm_medium), campaign (utm_campaign), keywords (utm_term) and contents (utm_content)

• Traffic timelines – visits and ticket purchases visualized over time

📈 Meta Ads & Campaign Tracking

If you are running Meta (Facebook/Instagram) ads, GateMe automatically tracks traffic and conversion performance via Meta’s URL parameters — no manual tagging needed.

To activate this:

• Navigate to the “Marketing” tab in your dashboard’s left menu.

• Enter your Google Analytics 4 ID, Meta Pixel ID, and Google Tag Manager ID.

• Save your settings.

Once the Meta Pixel ID is added, GateMe will detect campaign parameters from ad traffic and show relevant sales performance directly within the Reports page — under the UTM sources, mediums, and campaigns.

This allows you to compare which channels and ads are generating the most views, ticket purchases, and revenue, all in one place.